The Press Release; A Powerful Tool to Increase Your SEO

When creating a truly effective press release you need to make sure it has the same format of a press release that you would purchase.  A press release is an informative announcement of newsworthy content regarding your company/product.  You can pay a company to write and submit your press releases or you can do it yourself.  Both ways are extremely effective but like anything, when done yourself it is always perfect and in this case a little more effective.  When doing a press release yourself it is very important to follow the general guidelines for the press release regarding format, as mentioned before.

Can Digg Hang with Twitter and Facebook?

If you aren’t familiar with digg.com, you submit a link to your content to the site and let people vote whether it is good or not. Get enough votes, and it will appear on the front page for millions to view and thousands tens of thousands of hits to your website.

The problem is, only the top 100 stories a day get any real traffic. This has meant that many of us stopped bothering to submit stories to digg since Twitter and Facebook yield better results.

Using Social Media for Social Influence

At no other time in Man’s history has there been such a challenge to make a better world. And at no other time has the playing field be leveled to such a degree to give a voice to those who want to make that change.

With the advent and proliferation of social media, those who want to bring about positive social influence have a powerful venue to find their voice, as well as access to an almost unlimited audience to hear their words of wisdom or dissent.

How a Home Based Business is Now Using Internet Marketing Tools

Who would of thought that one of the people I would be helping would have a home based business, literally.

Pattie McDonald and her husband, a retired postmaster, rent their beautiful home for vacations nestled in the Ozark Mountains in Missouri. http://www.lakeozarksvacationrental.com/. Per Pattie, the vast majority of her new business comes from those who find her vacation rental in various online vacation directories, many of which come from those who live in neighboring Illinois. Directories are just one of many internet marketing tools that can be utilized as an inexpensive marketing tool for a home based business.

Brand Marketing; How Best Buy Utilizes Social Media Marketing

Best Buy http://www.bestbuy.com/is a major brand whose brand marketing most definitely includes social media marketing.

Brad Smith, Director, Interactive Marketing & Emerging Media from Best Buy opened things up talking about a “new marketing reality”. Customers are out there, but they’re bombarded with messages. Customers are not listening to us (marketers & advertisers) anymore. Social media is all about communicating.  Customers are listening to each other instead and tuning out marketing messages.

Are meta tags still important?

If you are doing some search engine optimization work on your site, you might have read here and there that meta tags aren’t relevant anymore. Does it mean you shouldn’t pay attention to them? Certainly not!

While it is true that meta tags aren’t as important as they used to be 10 years ago, it doesn’t mean that you shouldn’t include them on your pages.  When it comes to title and description tags, just look at Google’s rankings and you will see that they still matter.

The CPA Who Had No Blog; Understanding Basic CPA Marketing & Blog Content

It is tough to talk to someone who is really smart and is who not really sharing their intelligence, insight and experience with those that are so desperate for what they have to offer those in need.

Mobile Social Media Help: List of Foursquare Badges

Have I become a big fan of Foursquare or what?  I want more badges and I want them now!

Having never been a boy scout, I now get to live the dream of earning badges at the age of 47. I looked in earnest on how to earn them and what it took to build up my badge collection. Not only is there quite a long list of potential badges to earn (http://www.4squarebadges.com/foursquare-badge-list/), but when you visit Foursquare’s site you will find that they even take suggestions on developing even more badges.

David Ogilvy on Selling Tips and Closing the Sale

When I say his name, unfortunately not too many people have heard of this legendary giant of advertising.

He has often been called, “The Father of Advertising.”  In 1962, Time called David Ogilvy, “the most sought-after wizard in today’s advertising industry.”  Author Kenneth Roman wrote a book about David Ogilvy titled, “The King Of Madison Avenue.” There is no doubt that David Ogilvy still shapes contemporary thought on the practices of advertising and selling even to this day.

Marketing & Selling Your Small Business Opportunity

The words we use have so many meanings that they have begun to represent the same ideas. As they have become garbled, we have become confused. And so it is with the two words, marketing and selling. They seem so interchangeable that they have list there important distinctions and how they operate one with another.

In plain English, marketing is senior to selling. Selling is simply one part of marketing.