At no other time in Man’s history has there been such a challenge to make a better world. And at no other time has the playing field be leveled to such a degree to give a voice to those who want to make that change.
With the advent and proliferation of social media, those who want to bring about positive social influence have a powerful venue to find their voice, as well as access to an almost unlimited audience to hear their words of wisdom or dissent.
Tags: blogging, david meerman scott, Ed Dearborn, Edwin Dearborn, internet marketing, internet marketing tools, seminars on social media, social influence, social media, the new rules of marketing & pr, the route out, the way to happiness
Who would of thought that one of the people I would be helping would have a home based business, literally.
Pattie McDonald and her husband, a retired postmaster, rent their beautiful home for vacations nestled in the Ozark Mountains in Missouri. http://www.lakeozarksvacationrental.com/. Per Pattie, the vast majority of her new business comes from those who find her vacation rental in various online vacation directories, many of which come from those who live in neighboring Illinois. Directories are just one of many internet marketing tools that can be utilized as an inexpensive marketing tool for a home based business.
Tags: backpage.com, bing, blog, craigslist, Ed Dearborn, Edwin Dearborn, google, Home Based Business, internet marketing tools, kijiji, lake ozark vacation rental, online directory, organic internet marketing, search engines, SEO, yahoo
It is tough to talk to someone who is really smart and is who not really sharing their intelligence, insight and experience with those that are so desperate for what they have to offer those in need.
Tags: blog, blog content, cpa, cpa advertising, CPA Marketing, Ed Dearborn, Edwin Dearborn
Have I become a big fan of Foursquare or what? I want more badges and I want them now!
Having never been a boy scout, I now get to live the dream of earning badges at the age of 47. I looked in earnest on how to earn them and what it took to build up my badge collection. Not only is there quite a long list of potential badges to earn (http://www.4squarebadges.com/foursquare-badge-list/), but when you visit Foursquare’s site you will find that they even take suggestions on developing even more badges.
Tags: badge, contest burner, Ed Dearborn, Edwin Dearborn, Foursquare, foursquare badges, mobile social media, social media, word of mouth
When I say his name, unfortunately not too many people have heard of this legendary giant of advertising.
He has often been called, “The Father of Advertising.” In 1962, Time called David Ogilvy, “the most sought-after wizard in today’s advertising industry.” Author Kenneth Roman wrote a book about David Ogilvy titled, “The King Of Madison Avenue.” There is no doubt that David Ogilvy still shapes contemporary thought on the practices of advertising and selling even to this day.
Tags: advertising, big idea, closing, closing the sale, creative brilliance, david olgivy, Ed Dearborn, Edwin Dearborn, kenneth roman, madison avenue, market research, ogilvy, research, results, selling, selling tips
The words we use have so many meanings that they have begun to represent the same ideas. As they have become garbled, we have become confused. And so it is with the two words, marketing and selling. They seem so interchangeable that they have list there important distinctions and how they operate one with another.
In plain English, marketing is senior to selling. Selling is simply one part of marketing.
Tags: Ed Dearborn, Edwin Dearborn, market research, marketing, sales, selling, small business, small business opportunity, social media
Unique content is still king in online marketing. Search engines still love unique content, and the more useful content there is on your website, the more opportunities you give searchers to find your products and services. Here are some easy to follow online marketing tips concerning how to more effectively use original content:
- Record everything and transcribe it all into text. Interviews, training sessions with your staff, questions asked of you from your clients, surveys, conversations, product DVD’s, personal opinions, etc.
Tags: blog, content, conversation, Ed Dearborn, Edwin Dearborn, marketing tips, onlilne, online articles, pdf, press release, search engines, unique content
Madison Avenue must be reeling at the fast changes within our media world. How could they have predicted the sheer transformation of how YouTube, social media and the worldwide dominance of the celebrity mentality would shape how we market.
Tags: brand, celebrity, Ed Dearborn, Edwin Dearborn, global community, madison avenue, nike, nike advert, ronaldo, ronaldo video, soccer, social media, viral marketing, youtube
For those who are just starting out blogging, or want to start, you are not alone in your quest to find your voice, as well as reach out to a growing audience of blog followers.
No other single medium is more challenging and yet rewarding. To blog successfully one must be humble and to understand the rules, written and unwritten, as well as be persistent. There is no other easy way to become successful than to simply commit to the process and be consistent in one’s writing efforts.
Tags: blog, blogging, Ed Dearborn, Edwin Dearborn, free blog, mcintosh marketing, plugins, tutorial video, wordpress, wordpress tutorial, wordpress tutorial video
You just have to love how mainstream media is now utilizing online buzz to generate their own stories. Moreover, Ellen Degeneres recently demonstrated to all of us a powerful way to spin that buzz, even becoming a part of that craze.
Tags: blog, brand, creativity, Ed Dearborn, Edwin Dearborn, ellen, elllen degeneres, greyson, greyson chance, lady gaga, paparazzi, social media, video, youtube
