The Burger Wasn’t Delicious: Understand Social Bookmarking

So many terms, so many things to learn. Just when we started to understand social media (a work in progress), then someone throws out a new term like “social bookmarking.”

Yesterday I was with two friends. One was eating a burger and I talked about delicious. The other person was confused, thinking I was talking about the burger. She did not understand that delicious is a social bookmarking site. http://delicious.com/ This confirmed to my burger eating friend that this is a subject that is not only misunderstood, but has not been evaluated to its importance from a SEO and SEM standpoint.

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Make Sense of Google Adwords

Without question the most requested information is how Google Adwords actually works.

Ah, if it was just that easy.

There is no question that your product or service can reach new, higher realms of sales and profits through intelligent use of Google Adwords. And on the other hand, you can lose a lot of money with very little ROI with mishandling it. The reason for this is that most people throw good money at bad marketing. They simply do not do their homework and thus lose money.

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Blog Strategy With Facebook

Original content is king. For most of you this is nothing new; not at all a revelation.

But what I see very little of is the interfacing of blogs with social media; namely with Facebook. This became very clear to me the other day when I ran into a friend and we were talking about mundane stuff and she said, “Hey, I loved your blog post on Facebook.”

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McIntosh Marketing Introduces New Chief Brand Officer, Edwin Dearborn

McIntosh Marketing, a leading online marketing company, announced today the hiring of a new Chief Brand Officer, Edwin Dearborn.  Edwin Dearborn brings 24 years of marketing and business development experience for national and international corporations, professionals, and business owners.

Stanton, California, March 28th, 2010 – McIntosh Marketing, a premier local online marketing and consulting company, has hired Edwin Dearborn as Chief Brand Officer.  Joining recently with McIntosh Marketing, Edwin Dearborn will be responsible for overseeing company branding and assisting local businesses with regional online marketing.

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