Facebook: Fan versus Like
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Recently Facebook has changed the phrase “become a fan” to the single word, “like”. While this is not their only change, a comment must be made on their choice of words. Welcome to the world of semantics, or is said in the world of marketing, “hot buttons”.
Tags: become a fan, Ed Dearborn, Edwin Dearborn, facebook, fan, hot butttons, like, like button, marketing, semantics