Now this is a question that I hear over and over from client’s and co-workers alike. Everyone wants to know if Affiliate Marketing is not only worth it but if it is really beneficial? Or what the risks are of marketing for a company and then finding out their unethical? Just like everything else, it really depends on what products your sign up for and how you market them.
Over the last few years I have been asked for my marketing glossary several times. Truth is, I don’t really have one. I do have notes with definitions here and there but have never actually put them all in one place. In fact, when I try to explain these marketing terms to someone, it seems to me that most of the time they think these terms don’t really exist! It could be due to many of them sounding very similar to each other but trust me they have very different meanings. I really felt the following keywords should be listed as they tend to be used most often and more commonly but for the full list with detailed definitions go to http://www.marketingterms.com/dictionary/
At no other time in Man’s history has there been such a challenge to make a better world. And at no other time has the playing field be leveled to such a degree to give a voice to those who want to make that change.
With the advent and proliferation of social media, those who want to bring about positive social influence have a powerful venue to find their voice, as well as access to an almost unlimited audience to hear their words of wisdom or dissent.
We have been preaching to our clients for years to stop using flash on their websites. A website makes less money to the degree of flash and animation it uses.
Users don’t need to see ‘spinning globes’ and ‘dancing flowers’. They need to be told what problem you solve and given the to solve it by buying your services.
I’ve been a huge baseball fan my whole life. I follow the Chicago Cubs religiously and play Fantasy Baseball in my free time.
Baseball is the most highly staticized sport (possibly the most staticized anything), and the teams, players and coaches rely on and trust their stats completely. If the game is on the line and your history and stats tell you that your best bet is to use Pitcher C vs. Batter A, then you put that pitcher out there and let him get to work!
I have always been a fan of Sun Tzu’s treatise, The Art Of War. But when I recently watched the History Channel’s presentation on this world-renowned book, it made me think how most businesses do not apply it.
The Big Three has meant for decades, “GM, Ford and Chrysler”. But with their problems comes the next evolution of that term, particularly when talking about web marketing, SEO and SEM.
The Big Three in the internet marketing world is Facebook, Google and YouTube. Make it big with these three media giants and you will make it big in business. Let’s be real. Facebook is social media, Google is how you find almost anything and YouTube is the new TV. Hopefully you are gearing your mind-set, your marketing budget and how you interface with the world’s newest Big Three.
It is important that everyday you are becoming a smarter, more informed social networker and internet marketer.
To re-invent a business, a brand, or even yourself in this new economy, it is vital that you stay abreast of the information and rapid changes within the world of on-line opportunities. Here is a great video to give you vital insights from a Harvard business expert. Enjoy!
McIntosh Marketing, a leading website marketing consultancy, announced today the launch of its new local Internet advertising site at http://www.McIntoshMarketing.com. This website provides ideas and strategies on the freshest ways for companies to create higher profits and traffic from their online presence.
Stanton, California, March 29th, 2010 – McIntosh Marketing, a leading online marketing company, announced today that they have launched their new local Internet advertising consulting website at http://www.McIntoshMarketing.com.
McIntosh Marketing, a leading online marketing company, announced today the hiring of a new Chief Brand Officer, Edwin Dearborn. Edwin Dearborn brings 24 years of marketing and business development experience for national and international corporations, professionals, and business owners.
Stanton, California, March 28th, 2010 – McIntosh Marketing, a premier local online marketing and consulting company, has hired Edwin Dearborn as Chief Brand Officer. Joining recently with McIntosh Marketing, Edwin Dearborn will be responsible for overseeing company branding and assisting local businesses with regional online marketing.
