YouTube is missing a huge marketing opportunity with no category for Business & Finance. It is hard to believe that the categories of Education and Travel & Events could be in more demand, particularly into today’s economic environ. YouTube needs to offer at least a category of small business resources. Additionally such a category would direct entrepreneurs to find opportunities to learn new and more effective ways of doing or even starting a business, as well as helping consumers to find access to products that they could purchase, that would in turn help them with their financial needs or questions.
Madison Avenue must be reeling at the fast changes within our media world. How could they have predicted the sheer transformation of how YouTube, social media and the worldwide dominance of the celebrity mentality would shape how we market.
If you are up on marketing and sales management, then there is no introduction needed for either Seth Godin or Tom Peters. Both are not only accomplished authors with millions of followers, but both are as well committed to educating others on how to excel in marketing, blogging and social media. They both understand the advantages of blogging and the future of blogging
You just have to love how mainstream media is now utilizing online buzz to generate their own stories. Moreover, Ellen Degeneres recently demonstrated to all of us a powerful way to spin that buzz, even becoming a part of that craze.
The Big Three has meant for decades, “GM, Ford and Chrysler”. But with their problems comes the next evolution of that term, particularly when talking about web marketing, SEO and SEM.
The Big Three in the internet marketing world is Facebook, Google and YouTube. Make it big with these three media giants and you will make it big in business. Let’s be real. Facebook is social media, Google is how you find almost anything and YouTube is the new TV. Hopefully you are gearing your mind-set, your marketing budget and how you interface with the world’s newest Big Three.
Even though Kodak did not invent the camera, they sure did have generations believing so. Special times became known as the “Kodak Moment.” Now with the proliferation of video technology and accessibility, Kodak film is long dead and now we live in a YouTube world.
Without question the most requested information is how Google Adwords actually works.
Ah, if it was just that easy.
There is no question that your product or service can reach new, higher realms of sales and profits through intelligent use of Google Adwords. And on the other hand, you can lose a lot of money with very little ROI with mishandling it. The reason for this is that most people throw good money at bad marketing. They simply do not do their homework and thus lose money.
It is always nice to have a video explain things. As you may have heard, Google now offers Google Buzz. This simple video gives you a introduction to what it is and how it works to help you:
McIntosh Marketing is an expert in using Google Buzz, as well as other social media, to help you drive traffic to your web site and thus generate word of mouth, referrals and more sales.
